Psychologically grounded consulting on change impact & readiness.

I help organizations increase adoption to technological, operational and structural change by making impact & readiness on the people-side clear.
I uncover where social tension slows execution and translate it into practical fixes your teams can act on now.
As a first step I create a Change Climate Report – including collaboration status, behavioral impact & readiness as well as an enablement plan to restore flow.
Learn what your people need to adopt change faster, with less friction and more impact.
Situation
Social friction slows organizational adoption of change.
During a technological, operational or structural change, teams and leadership need to adapt to new processes and ways of working. But people are not just hard structures and processes, which leads to certain challenges:
Misalignment results in slow execution and delays
Interests and priorities compete, responsibility & ownership becomes unclear and coordination increases.
→ This results in delayed go-lives, rework, decision latency.
Understand the real impact of change in processes as well as people’s behavior and interactions
Invisible friction causes lower productivity
New tech implementation, new ways of working, restructuring or growth create uncertainty, tension, conflict.
→ This results in inefficiency and dissatisfaction.
Identify the real friction points and root causes of resistance.
Low participation leads to deskilling and partial adoption
Leaders cannot identify where actual readiness for a change is weak.
→ This results in partial adoption and leaders being operationally busy.
Understand where people are not ready to adopt and help them to prepare.
Benefits
Why focus on the people-side and collaboration even though the change is technical?
Proper collaboration is what makes your organization efficient and effective. It is how people actually work together, which processes they follow to achieve goals.
Structure is the skeleton – Processes are the muscles – And People are the brain that decide how to move.
Clear Responsibilities & Processes.
Explicit Expectation Management
Smooth Dependencies
Processes adapted to people and real work.
Effective adoption of changing workflows
Reduction of informal structures
Effective usage of capacities.
Faster Decision-Making
Improved Self-Organization
Less Coordination efforts
Services
How I support your people in adjusting to the change.
All services within the frameworks are personalized so that you receive maximum results for your specific case.
Change Climate Report.
Collaboration – Impact – Readiness. Understand the current change climate and act on it.
- 21 days
- Structured interviews & surveys.
- Top 3 friction points.
- Enablement plan with clear actions
- Fixed price
Price upon request
Personalized Analysis.
Personalized analysis based on current situation to identify patterns and friction that block smooth collaboration and change adoption.
- Structure & Processes
- Collaboration System
- Documentation review; Structured interviews, workshops & surveys
- Hourly/daily rates
Price upon request
Personalized Intervention.
Workshops and targeted programs based on identified recommendations to improve change capability for an effective collaboration and change adoption.
- Clear objectives & program plan
- Intervention concept and training
- Implementation & change management
- Hourly/daily rates
Price upon request
* Services are offered in English, German and Spanish.

Magdalena Trostl
Organizational Change Consultant & Psychologist
7 years experience in accompanying development and change within international tech environments.
Specialized in organizational diagnostics, process improvement and people dynamics of change.
References
Improved: Efficiency, cultural adoption of change
- Post-Merger evaluation across 28 teams
- Redesign of team & leadership coaching structure
- Implementation of an peformance dashboard
- Designed and ran adoption program for new team structure setup
— New Work SE – XING
Improved: Efficiency, cultural adoption of change
- Multiple programs on alignment of roles, responsibilities and dependencies
- Leadership team development program to improve strategic alignment and decision-making
- OKR and dependency management improvement on task assignment
— New Work SE – Onlyfy
Improved: Team Efficiency, Visibility
- Workflow alignment programs
- Implementation of metrics and review cycles on performance and culture
— New Work SE – XING Events
Improved: Team Efficiency, Self-Organization
- Workshops on Agile & Lean
- Implementation of Scaled-Agile-Framework
- Global Software Roll-out
— adidas Global IT – Product Information Management
Insights
Pause ・ Read ・Reset